Be the organizer, not the storyteller

Find out what matters to your community; it might not be your news stories This week’s post focuses on examples of successful business strategies for local news publishers. The strategies have become ever more critical as local news organizations have suffered mightily in the covid-19 crisis. Several years ago I was working in Belarus, a […]

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salesperson

Build a loyal community, not a big audience

Focus on your users’ needs, their problems, their values, their tastes Any news media entrepreneur who is trying to create a sustainable business model should keep these three things in mind: Build a media community, not an audience Focus on relationships, not scale Measure engagement, not page views What follows is, first, my message during […]

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Retiring media legend warns, ‘stay independent’

Spain’s Iñaki Gabilondo sees ‘destructive’ polarization as threat to democracy What better model of Spanish eloquence and journalistic integrity could there be than Iñaki Gabilondo. For decades, he was the host of Spain’s top morning radio program, “Hoy por hoy” (Today). I got to know him by listening to audiocasettes with excerpts of his programs […]

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What works in fighting disinformation

Like covid-19 campaigns, effective countermeasures build on trusted relationships A study of Russian disinformation campaigns in Central and Eastern Europe reveals some scary data. But it also suggests some effective countermeasures and the role journalists can play in the battle for hearts and minds. The study, Disinformation Resilience in Central and Eastern Europe, reminds us […]

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How to fight the power of fear and polarization

Journalists have the tools to get people engaged in solving local problems “The only thing we have to fear is fear itself.” Those were the resolute words of the wheelchair-bound man who was taking office as president in 1933. He was elected in the depths of the Depression, with millions unemployed and the economy in […]

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Are we exaggerating the power of disinformation?

We journalists assume it’s a problem, but plenty of independent data says no Consider this blog entry a followup to my recent post, Economists ask, Does advertising actually work? The alarm bells started ringing for me when I saw the article in First Draft discrediting a Rolling Stone story that depicted anti-vaxers as pawns of […]

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Academic journals adopt new business models

Reduced university subsidies and digital competition threaten their survival The explosive growth of academic research and the need of researchers to publish their findings have contributed to a financial crisis in the ecosystem of academic publishers. The causes and solutions were debated during an online roundtable sponsored by Spain-based CRECS (International conference of journals of […]

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