Digital natives fill coverage gaps, drive community impact

Public-service content attracts financial support in Africa, SE Asia, and Latin America What follows is the Content and Impact chapter of SembraMedia’s Inflection Point International study of 200+ digital native media in Africa, Southeast Asia, and Latin America. Read the full report here–also in Spanish and Portuguese. It is republished under Creative Commons 4.0 ShareAlike international […]

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Media entrepreneurs ‘punch above their weight’

In Africa, Southeast Asia, and Latin America, digital natives are innovating and thriving What follows is the Executive Summary of SembraMedia’s Inflection Point International study of 200+ digital native media, with findings and recommendations on their impact, innovation, threats, business models, and teams. Read the full report here–also in Spanish and Portuguese. It is republished under […]

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Fact-checkers need a marketing mentality

Let your users tell you what they value and are willing to pay for The International Fact-Checking Network at the Poynter Institute held its Global Fact 8 conference this past week. I was on a panel that discussed the question, “Fact-checking as a product: Why can’t we sell it?”. The moderator was Gilberto Scofield Jr., […]

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Be the organizer, not the storyteller

Find out what matters to your community; it might not be your news stories This week’s post focuses on examples of successful business strategies for local news publishers. The strategies have become ever more critical as local news organizations have suffered mightily in the covid-19 crisis. Several years ago I was working in Belarus, a […]

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salesperson

Build a loyal community, not a big audience

Focus on your users’ needs, their problems, their values, their tastes Any news media entrepreneur who is trying to create a sustainable business model should keep these three things in mind: Build a media community, not an audience Focus on relationships, not scale Measure engagement, not page views What follows is, first, my message during […]

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Retiring media legend warns, ‘stay independent’

Spain’s Iñaki Gabilondo sees ‘destructive’ polarization as threat to democracy What better model of Spanish eloquence and journalistic integrity could there be than Iñaki Gabilondo. For decades, he was the host of Spain’s top morning radio program, “Hoy por hoy” (Today). I got to know him by listening to audiocasettes with excerpts of his programs […]

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What works in fighting disinformation

Like covid-19 campaigns, effective countermeasures build on trusted relationships A study of Russian disinformation campaigns in Central and Eastern Europe reveals some scary data. But it also suggests some effective countermeasures and the role journalists can play in the battle for hearts and minds. The study, Disinformation Resilience in Central and Eastern Europe, reminds us […]

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