How digital media monetize their social capital

From GDJ’s Clipart, Openclipart.org Lately I have been reading a lot about a new way of valuing media that would benefit entrepreneurial journalism ventures, which nearly always lack capital to launch and sustain themselves. Sociologists and economists have been writing about it for years — social capital — and I am embarrassed to say that […]

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Honeymoon at the Washington Post: what’s next?

Executive Editor Marty Baron interviews Post owner Jeff Bezos. (Washington Post photo) Note: Marty Baron will be speaking here at the University of Navarra in Pamplona, Spain, on Jan. 26.The Washington Post is following the strategy of world domination of its owner, Jeff Bezos, the founder and CEO of Amazon, the world’s largest online retailer. In contrast with most […]

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If you don’t have money, use social capital

Image from MCMcapital.com Digital media entrepreneurs often lack the financial capital and business savvy to launch and sustain a high-quality news operation. They could improve their reach, impact, and sustainability if they knew how to harness social capital in the form of partnerships with universities, broadcasters, foundations, for-profits, and nonprofit organizations. Most digital media startups […]

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Why fake news is beating traditional news

Traditional news organizations made a deal with the devil when they turned to social media and search-engine optimization to gain digital audience and revenue. They recruited “community managers” to raise their profile on Facebook, Twitter, Instagram, and the like. They tagged their articles to raise them in search results. The devilish side of the deal […]

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Media value lies in relationships, not scale

Amid all the news about how Facebook and Google are devouring the world, I would like to sound a note of optimism for digital news media. But first, let’s acknowledge the bad news. It is true that the munch munch munch you are hearing is the sound of the Internet giants biting off big slices of […]

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Sage advice from Spain’s ‘mastermind of startups’

Antai Venture Builder nurtures startups. Photo by Caterina Barjau, in El Pais. Miguel Vicente was an industrial engineer with a hefty salary when he decided to throw it all overboard nine years ago and launch a coupon site. He gave some memorable quotes that should be heeded by any entrepreneur during an interview with Daniel Verdu of Spain’s […]

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Newsstand owner adapts to survive media crisis

Newsstand owner Jesus Erro: Publishers are fudging their sales numbers. PAMPLONA, Spain – Those who study the business of media tend to look at it from the perspective of journalists and publishers. But the owner of a newsstand in the heart of this provincial capital has a different point of view. Jesus Erro, 56, has […]

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