Guiding media innovators toward solutions, around the world
If ever there were an example of what happens in a bubble economy it is News Corp.’s purchase of Myspace for $580 million in 2005. Now the social network that was a media sweetheart has been sold for $35 million to Specific Media, an advertising network. In other words, it lost 94% of its market […]
Read More »John Paton, CEO of the Journal Register Co., has been generating a lot of buzz for his revolutionary pronouncements to newspaper editors that they need to put digital first, print last. (Here are his 10 Tweets to transform newspapers.) Now he has something of an ally in the UK. In an interview with Paid Content, Guardian […]
Read More »Justin Arenstein never really wanted to work for a big corporation, but that is how he started out in journalism. He was a reporter working on contract covering one of the desperately poor shantytowns of his native South Africa. He and his colleagues ran afoul of corporate management by covering the death squads that were […]
Read More »The new ecosystem of small news organizations continues to evolve at breathtaking speed. When you consider that it has been only four years since the news industry’s business model went into free fall, the number of new organizations and their quality are impressive. Also impressive is the financial support that they have attracted. J-Lab has […]
Read More »The owner of a news site recently asked me about how to monetize the traffic he is generating through Twitter and Facebook. While he likes the traffic, he is frustrated to see Facebook selling ads against his content and taking all the revenue. Vadim Lavrusik of Mashable described some monetizing strategies in his article “How […]
Read More »Along with the decline of youth morals, a favorite topic of people of a certain age is the decay of the language. The idea that there was a Golden Age of morals and language, now corrupted in our decadent time, has been a literary topic for a couple of thousand years. It is part of […]
Read More »Hiram Enriquez, director of digital media at MTV Networks, has a saying that is worth repeating to those who want to start their own media: “Nobody cares about your blog.” It’s a way of recognizing that there are millions of blogs and other media competing for attention on the web. In other words, if you […]
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