The marketing lessons from failed election coverage in 2016

August 24, 2024
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Why Black journalists could see what was coming and the rest of us couldn’t James Breiner Editor’s note: I originally published this post in my newsletter in May 2024 after attending International Symposium on Online Journalism in Austin, Texas. Now that we are deep into election season, I thought it would be relevant to re-publish […]

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What money can’t buy in media

January 17, 2019
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Money talks. Put your money where your mouth is. Show me the money. We have lots of expressions that equate money with credibility and trust. How people get and spend their money is often the most credible expression of what they value and who they are. We attribute so much value to money and to […]

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