Why investigative journalism is good business

Versión en español aquí.I may have misled people for the last few years by saying that investigative journalism is not a business but a public service.Other people — namely Felix Salmon, Jeff Bezos and four journalists cited by Journalism.co.uk — are reminding me that investigative journalism does, in fact, have commercial value.First, Felix Salmon, the […]

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Journalists selling ads: think of it as a fair exchange

When I was going through the transition from editor of a business publication to the role of publisher, I dreaded sales calls with clients. It meant I had to ask clients for money, which was a new and uncomfortable experience. The hilarious irony of this is that, as a reporter and editor, it was my […]

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CUNY aims to incubate new media

Stephen Shepard, dean of CUNY  Journalism School: “We are  researching ways to support quality as the old financial order erodes.”  Second in a series on entrepreneurial journalism programs at universities and media organizations.City University of New York’s Entrepreneurial Journalism program aims to be an incubator of new media projects as well as training the next generation […]

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Review: How to Make Money Publishing Community News Online

Versión en español aquí. Hundreds of websites are popping up to replace the community news coverage lost as daily newspapers cut staff and publish less frequently. Many of them are started by the very reporters who have just been laid off or community organizers who want to hold public institutions accountable. What these new media […]

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To young journalists: learn multimedia, languages

Versión en español aquí.  In an interview with the Spanish website LaInformacion.com, Juan Antonio Giner, co-founder of Innovation Media Consulting, shared some of his strong opinions about how young journalists and traditional media should confront the  challenge from digital media. Spain’s traditional media, like those in the U.S., have experienced devastating declines in revenues and […]

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You don’t need all the skills to get started

Entrepreneurial journalists have a tough job. They need skills not only in journalism but marketing, technology, sales, managing online communities and basic accounting, among other things. Fortunately, they don’t need to have all the skills mastered at once. Start small, but start This is one of the takeaways from entrepreneurs profiled in Mark Briggs’s book […]

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¿Las marcas periodísticas recuperan su fortaleza? Caso El País

Rosalia Lloret: por la avalancha informativa digital, usuarios prefieren consultar marcas creíbles English version here. EL ESCORIAL, España — El diario El País se está mejorando su posición como el medio de comunicación número 1 de España con 7,6 millones de usuarios únicos durante el pasado mes de junio (en comparación a los 74 millones de El New […]

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