Guiding media innovators toward solutions, around the world
I found this data from Advertising Age fascinating: Internet media are now the second-largest employer in the media industry, trailing only newspapers. The represent 18 percent of the media industry jobs, according to the graphic that accompanies the article. While newspapers are shedding 1,400 jobs a month, internet media are creating 400 jobs, according to […]
Read More »Version en español aquí. New York Times editor Jill Abramson says that half the people coming to the newspaper’s website in the runup to the election were searching for Nate Silver, the political forecasting whiz who writes the blog FiveThirtyEight. “He got huge, huge readership,” she said at a conference covered by MediaBistro. “They weren’t coming for the […]
Read More »Versión en español aquí. In an interview with the Spanish website LaInformacion.com, Juan Antonio Giner, co-founder of Innovation Media Consulting, shared some of his strong opinions about how young journalists and traditional media should confront the challenge from digital media. Spain’s traditional media, like those in the U.S., have experienced devastating declines in revenues and […]
Read More »Versión en español aquí. The Poynter Institute held a conference last week to showcase its latest study of how tablet users consume news and the problems designers have in satisfying these users’ demands. Tablets are rapidly becoming a platform of choice, with 22 percent of U.S. adults owning one, double the percentage of just a year […]
Read More »The importance of search engines to traffic on news sites spawned an industry of consultants on search engine optimization (SEO). But now social media may be challenging the dominance of “Google juice.”The percentage of Americans getting their news via social networks such as Facebook, Twitter and Google+ has risen to 19 percent, more than double […]
Read More »Rosalia Lloret: por la avalancha informativa digital, usuarios prefieren consultar marcas creíbles English version here. EL ESCORIAL, España — El diario El País se está mejorando su posición como el medio de comunicación número 1 de España con 7,6 millones de usuarios únicos durante el pasado mes de junio (en comparación a los 74 millones de El New […]
Read More »Rosalia Lloret: People are searching for crediblesources amid an avalanche of information. Versión en español aquí. El País is widening its lead as the No. 1 newspaper website in Spain with 7.6 million unique users in June (for comparison, the number is 74 million for the New York Times). At the same time the newspaper’s corporate […]
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