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James Breiner: Entrepreneurial Journalism

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Why a digital media pro loves newsletters

March 12, 2025
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The newsletter is a format, a way of communicating that I am in love with. It seems to me to be a very effective,very natural, very authentic format, which facilitates something that is the opposite of other digital platforms today.

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How I accidentally discovered the power of email newsletters 25 years ago

March 6, 2025
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The attraction for digital advertisers was the same as for our print clients — our audience. It consisted of C-level executives, decision makers with a high level of education, salary, purchasing power, and personal assets.

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