Making money Part IV: Events build your brand

Last weekend I spent a day and a half participating online in NewsU’s Revenue Camp for Journalism Entrepreneurs, an intense session on some of the new ways journalists are making money on the Web. (The entire course will be available to view online in a few days; Twitter comments from the course are at #revcamp.)If you have a […]

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Media-sponsored events generate revenue, buzz

Versión en español aquí. Digital entrepreneurs should take notice of the success that the online publication Texas Tribune has been having with special events.The Tribune’s events have generated significant revenue as well as editorial content and market buzz, according to the Nieman Journalism Lab.Corporate sponsors are willing to pay for visibility and recognition at these […]

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