The fact is . . .
In the absence of additional information, people tend to base their beliefs on the apparent familiarity of a statement, under the assumption that if they’ve heard it before, it’s probably true.
Read More »
Guiding media innovators toward solutions, around the world
In the absence of additional information, people tend to base their beliefs on the apparent familiarity of a statement, under the assumption that if they’ve heard it before, it’s probably true.
Read More »