Manage your operation with the language of numbers

IJNet has recently launched its Media Entrepreneurship Toolkit to help journalists make their own projects financially sustainable. My contribution was an introduction to some of the basics of accounting and budgeting. Some of the key points to keep in mind: There are some free online budgeting and accounting software packages that can organize your financial […]

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How to make money on digital journalism: a course in Spain

Last week I gave an all-day seminar to 30 journalists in Valencia, Spain, on the business aspects of starting a digital news outlet. It‘s easy enough to launch a blog or web page, but the hard part is making money. I gave participants a series of examples of revenue sources other than advertising and subscriptions: […]

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