Put readers at the center of everything

June 2, 2021
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Publishers are figuring out how to generate revenue with data, machine learning The covid-19 crisis has accelerated trends away from advertising and toward reader revenue for news publishers. And now everyone is talking about how to use data from online reader behavior and tastes to drive the business models for quality journalism. At an academic […]

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How AI and data boost journalism sustainability

May 23, 2021
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Big databases help news organizations predict who might subscribe or donate If it seems like this blog is turning into a book review section. It could be because classes have ended here in Pamplona and I am reading more to “sharpen the saw”. (Can you guess which book that quote is from? Answer at the […]

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