How a novice launched a newsletter and podcast

You have to learn new technologies to reach your audiences where they gather A friend of mine, Loren Feldman, made a career change a few years ago from magazine editor to digital media entrepreneur. He has been developing an ambitious enterprise that combines a daily email newsletter and a weekly podcast about small business owners […]

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Reasons for optimism #10: Podcasts and profit

This format taps into the power of the human voice: the ‘Gutenberg Parenthesis’ Why write about “reasons for optimism” when so much is going wrong in our politics, economy, and environment? Optimism gives us confidence we can make things better. As I like to say, it’s another day of opportunity. Editor’s note: this article was […]

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Podcasts evolve, with different flavors for different tastes

A new study by the Reuters Institute for the Study of Journalism finds that news podcasts are attracting large audiences as well as driving loyalty and revenue for many media outlets. And news podcasts have been generating many times more downloads than those focused on other topics, in part because of interest in information about […]

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The voice is mightier than the pen: podcast power

During 10 weeks of quarantine, I have been getting a lot more of my information and entertainment from podcasts. My interests in news, the arts, and business lead me to programs like Hidden Brain, How I Built This, The Indicator, Fresh Air, Planet Money, SER Historia, Radio Ambulante, El Hilo, Freakonomics Radio, Against the Rules, […]

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Innovative podcasts and the future of journalism

Olga Ruiz: Create something unique. PAMPLONA, Spain — In August of 2013, Olga Ruiz returned from a refreshing summer vacation ready to start her 16th season on the COPE radio network in Barcelona. But on her arrival, the managers told her and her team that they were being fired. “The best period in my professional […]

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Creando el futuro del periodismo en los podcasts

Olga Ruiz: Hay que hacer algo diferente, único. PAMPLONA, España — En agosto de 2012, Olga Ruiz regresó de sus vacaciones con renovada frescura y lista para comenzar su décimosexta temporada en la Cadena de radio  COPE en Barcelona. Pero a su llegada, los directivos de la compañía les comunicaron a ella y todo su […]

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