The marketing lessons from failed election coverage in 2016

Why Black journalists could see what was coming and the rest of us couldn’t James Breiner Editor’s note: I originally published this post in my newsletter in May 2024 after attending International Symposium on Online Journalism in Austin, Texas. Now that we are deep into election season, I thought it would be relevant to re-publish […]

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Are we exaggerating the power of disinformation?

We journalists assume it’s a problem, but plenty of independent data says no Consider this blog entry a followup to my recent post, Economists ask, Does advertising actually work? The alarm bells started ringing for me when I saw the article in First Draft discrediting a Rolling Stone story that depicted anti-vaxers as pawns of […]

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