How a musician views piracy and streaming

In May I was in New York at an academic conference and had time to spend with my son, Patrick Breiner, a jazz saxophonist. I wanted to hear what he had to say about the economics of the music business from his perspective. He ended up talking more about relationships than economics. Patrick says that […]

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Forget about the big numbers; go for loyalty, trust

Anyone who has studied the metrics of the internet in any detail knows about the Big Lie: those big numbers of total users and page views that everyone relies on are practically meaningless. More than half of the visitors to websites stay for less than 15 seconds.  Three-fourths of the users of the most important […]

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Media entrepreneurship takes hold at universities

Journalism professors are adapting to the realities of a historically tough job market. Their graduates are struggling to find stable work in an industry whose biggest players have been cutting staff for a decade. So universities are teaching new skills — multimedia production, community management, data management and visualization, among others — as well as […]

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Spain’s most successful digital journalism startup

In our search for the next big thing, we often overlook some of the steady innovators who grow organically without millionaire investors or crushing debt loads. Alfonso Vara-Miguel of UNAV One such example is El Confidencial of Spain (their slogan: “The preferred daily of influential readers”). This is a digital news publication whose value proposition for […]

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12 road maps for sustainable digital media worldwide

Renaissance maps showed monsters, hazards to avoid. The future of journalism is increasingly digital, mobile, and in flux. It is unexplored territory.  Like the explorers and navigators of the Renaissance, various organizations – governments, NGOs, journalism groups, and universities, among others – have been trying to map the most promising routes to sustainability in the […]

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