Readers pay for digital news when you sell the value

NEW YORK — The big mystery in the newspaper industry has been how to get digital readers to pay for a product they have been getting free for years. Denise Warren The industry has struggled because subscription operations were always loss leaders that didn’t pay for themselves. Executives had no idea how to run a […]

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Loyal users will pay for watchdog journalism

Kinsey Wilson. Photo by Mary Kang/Knight Center AUSTIN, Texas — One of the dirty little secrets in digital media is that the big numbers of page views and unique users touted by publishers are misleading at best. They overstate a publication’s audience size and impact. Most visitors to a publisher’s content are fly-bys: They stay […]

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Panama Papers: Lone-wolf journalists form a pack

Investigative journalists have achieved a new level of sophistication and collaboration as shown by this explosive investigation of offshore tax havens used by the wealthy and powerful. The investigation by 109 media organizations from 76 countries has shaken government leaders from China to Russia to Great Britain. It has led to the resignation of the prime minister of […]

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14,500 friends lay out cash for aggressive journalism

Amid all the bad news about business models for high-quality journalism, eldiario.es (“The Daily”) in Spain shows that good journalism can be good business. Escolar: “Journalism is a public service that has to be profitable” Its founder and CEO, Ignacio Escolar, just announced that the publication finished 2015 with revenues of US$ 2.6 million, up […]

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Your career is an adventure: Be an adventurer

Last week the Department of Communication at the University of Navarra invited 16 alumni with interesting career paths to share their stories with the students.  I attended four of the sessions and heard a similar comment from each of the presenters: I never imagined that I would be doing the things I am doing now […]

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