TBD may have failed because of cultural clashes

Versión en español aquí. Rick Edmonds of the Poynter Institute has the best early take on why Washington’s hyperlocal TBD.com failed. One of his points is that the operation started out too big, with 50 people. This number troubled me from the first announcement of the launch. Why wouldn’t they start with a smaller staff […]

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Why 10% of your web traffic is worth more than the other 90%

Una versión de esta columna en español se encuentra aquí. The blessing and the curse of the web is that everything is measurable. For reporters working in newsrooms that measure the traffic of articles on a minute-to-minute basis, it can be discouraging to see fluff trump substance. In some newsrooms, reporters are competing for raises […]

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