Guiding media innovators toward solutions, around the world
Tactics and strategies for engaging the public on climate change, vaccines Scientists have been battling for the hearts and minds of the public for centuries, and not always winning. To avoid being burned at the stake by the Catholic Church for heresy, Galileo had to deny that the earth revolves around the sun, rather than […]
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My newsletter and publishing partners matter more than social media and search I’ve been publishing a blog for some 12 years now and have never been dazzled by the visitor traffic. I consoled myself by saying it was meant to be just a type of business card. People could see what I knew about digital […]
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Digital native differentiates itself with scrupulous precision, transparency Luca Sofri is a personality in Italian media. He has been a print journalist with several major publications and a television and radio commentator. But that was not enough to make his digital news startup financially sustainable. He experimented a lot in the past 12 years, glimpsed […]
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CNN en Español, and one of its pioneers, celebrate an anniversary What follows is my translation of Ismael Nafría’s interview of Juan Andrés Muñoz, digital director of CNN en Español, on its 25th anniversary. The original interview, in Spanish, appeared on Nafría’s newsletter, Tendenci@s, on April 11, 2022. I have edited the original for length […]
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At ISOJ, stories of collaboration on viability, fact-checking, free expression The International Symposium of Online Journalism (ISOJ) has been a showcase of media innovation since its launch in 1999 by Rosental Alves, director of the Knight Center for Journalism in the Americas at the University of Texas, Austin. I’ve attended and spoken at several of […]
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Free-spending startups can die in one of two ways: either cancer or heart attack In a recent newsletter, I talked about how misinterpreting audience metrics can mislead digital news publishers into developing ineffective business models. Another common mistake made by digital media entrepreneurs can have catastrophic consequences: it’s to lose track of cash flow and […]
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The help is welcome, but the donor can pull the plug at any time A common stuggle for digital news startups is that they depend on grants to fund operations or to fund special projects chosen by the donor organization. So they suffer the uncertainty of whether they can pay their staff and continue providing […]
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