Guiding media innovators toward solutions, around the world
Versión en español aquí. Mi Li, audience development manager for Fiscal Times in New York, recently spoke via Skype to my multimedia business journalism class at Tsinghua University about how to build an audience. The online publication, which focuses on fiscal, budgetary and economic issues, launched in March 2011 and has grown to 1 million […]
Read More »A new study of nine entrepreneurial journalism ventures in France, Germany and Italy offers insight into the current industry crisis as well as hope for the future. University of Oxford and the Reuters Institute for the Study of Journalism have just published an online book, “Survival is Success: Journalistic Online Startups in Western Europe,” by […]
Read More »The online investigative publication that recently reported French President Nicolas Sarkozy received 50 million euros in campaign support from Libya in 2007 is an anomaly: a profitable subscription-only service that accepts no advertising. Mediapart is showing that in the right circumstances, an investigative news organization can be a viable business. Investigative journalism in the […]
Read More »Versión en español aquí. Many editors cringe when asked to be involved with sales and marketing. They feel it betrays ethical and editorial values to make a buck. But editors have product knowledge useful in sales, and they have a passion for their work that can inspire sponsors and advertisers to spend money on the site.Today editors […]
Read More »Lately I have been teaching my students at Tsinghua University how to verify information they get in press releases, hear from news sources and see on the web. This is my third entry on the subject. Crap detector Part I: Credibility as business modelCrap Detector Part II: Mr. Daisey’s Apple Factory The website journalism.co.uk has […]
Read More »Europe is a patchwork of dozens of different languages, and news media now see this as an opportunity. They are banding together to charge for internet access to local-language products. Dutch and Flemish publishers are the latest in Europe to consider erecting a shared paywall around content in their languages, Paid Content reports. The concept is […]
Read More »Gumersindo Lafuente of El Pais (photo by James Breiner Versión en español aquí. The culture war of print vs. digital rages on and continues to block the transformation of the newspaper industry. An incident at Spain’s most prestigious daily and a study of 38 U.S. newspapers both made this clearer recently. At El Pais in […]
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